web 2.0

•February 28, 2006 • 1 Comment

Is it a movement? A revolution? Perhaps a new paradigm? Or, is it a bunch of hype designed to sell a bunch of new software? Just what is Web 2.0?
Well, the term has been around since 2003. It was coined by I-Net pioneer Dale Dougherty and introduced at a conference by Tim O’Reilly of O’Reilly Media, Inc., who has subsequently made attempts at defining just what Web 2.0 means. In his seminal document entitled What Is Web 2.0: Design Patterns and Business Models for the Next Generation of Software, O’Reilly describes Web 2.0 as follows:
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SEO tip of the day (two today you lucky things)

•February 7, 2006 • Leave a Comment

Include your most important keyword phrase in both your title and description tags ONE time. Your title tag should be around 8-10 words long, or shorter (Maximum of 75 characters, including spaces). Your description tag should be around maximum of 150 characters, including spaces.

Continue reading ‘SEO tip of the day (two today you lucky things)’

Yahoo Refreshes Their Search Index

•January 24, 2006 • Leave a Comment

Yahoo Refreshes Their Search Index

While Yahoo may have waved the white flag in the battle with Google for the lead search market share, that doesn’t mean they are going to let their current product decay and waste away into another Kozmo.com venture. In fact, Yahoo is doing the exact opposite with their search index.

Reports have surfaced about a large update currently underway at the various Yahoo datacenters. Even though a large portion of the ecommerce world focuses on Google and the traffic they send, it is absolutely foolhardy to ignore what’s going on at Yahoo…. even if they did capitulate to Google.

Be sure and confirm whether or not Yahoo’s update affected your previous rankings, because while they may not be shooting for number 1, Yahoo is a major player (and will be for the foreseeable future) in the search industry. Ignore these changes at your own risk.

Jump-start Your Link Building (without Getting Sandboxed)

•January 23, 2006 • 4 Comments

Link popularity has been written about ad nauseum, but most articles address the subject from a perspective circa 2001. The available information usually focuses on topics such as reciprocal linking or the current price of a PR6 link. But following outdated link building advice is more likely to get your Web site penalized than it is to help you gain top rankings. Continue reading ‘Jump-start Your Link Building (without Getting Sandboxed)’

SEO Tip of the Day

•January 21, 2006 • Leave a Comment

Here is your SEO Tip of the Day:

Get rid of “code bloat.” Move JavaScript and CSS to external files.


anything that pushes keyword-containing text further down on the page could be negatively affecting your rankings.


SEO Tip of the Day

•January 20, 2006 • Leave a Comment

Here is your SEO Tip of the Day:

Don’t stuff keywords in comment tags. Use comment tags in the manner in which the tag was designed to be used — to place comments about the page itself. Don’t put keywords in comment tags at all.

Your next SEO Tip will arrive tomorrow.

What Is Niche Marketing and Can it Help Me?

•January 18, 2006 • 2 Comments

Niche marketing is finding small

unused areas of the market that occupy a special area of demand. A small corner of the world that huge corporations have no interest in. These little segment of the market can have a big impact on the niche marketer. You won’t have to worry about the big conglomerates trying to squeeze you out because the customer base won’t be big enough for them to even care about. They want to attract large crowds and make huge sales off one giant website.

Try to set up a website selling computers

Could you ever compete with Dell and Gateway? No! They have an advertising budget that is bigger than your annual income. There is no way to touch that market. Continue reading ‘What Is Niche Marketing and Can it Help Me?’